Team Member

Mike Lambert is chief marketing officer at ejrider. With 30 years of experience building and managing businesses and media companies, he is an expert at generating additional revenue by finding new markets and unique verticals or reorganizing existing assets.

In 2020 Mr. Lambert helped found two companies focused on curing the disease of addiction: Addiction Cure Therapeutic Sciences (ACTS) and Notion Nutraceuticals. He serves as CMO and COO of both companies, helping oversee ACTS work with the Louisiana Addiction Recovery Center on an epigenetic cure while managing Notion’s national product quality test targeting methamphetamine addiction.

Mr. Lambert has deep experience growing companies and leveraging his network to expand revenue in the television industry. His most recent TV production company grew from a two-person startup to a profitable 60+-person media company. He has participated in multiple IPOs, securing millions in investor funding and managing a 40% staff rightsizing without adjusting company revenue and has created a recurring $1 million-plus revenue opportunity for Comcast.

His specialty in maintaining a passionate and creative culture stems from his own creative roots. Mr. Lambert began his career by writing, producing, directing, and syndicating a weekly TV series called KIDSPORTS TV. Anticipating an opportunity with new FCC children’s TV programming regulations, he had the only FCC kid-friendly show for sale that year at the annual meeting of television executives, and has produced content for Lifetime TV and WE.

Mr. Lambert received a Master of Business Administration in marketing from Florida Atlantic University and a Bachelor of Science in economics from University of Maryland, College Park, where he was a four-time All American Student Athlete and member of the USA national swim team. Mr. Lambert lives in Deerfield Beach, FL.